Virus & Smell

Scent-free, bleach-free and non-corrosive, made from food additives
Fights bacteria and viruses, nullifies annoying odors around the home

Virus & Smell is a harmless water-soluble liquid with no discernible chlorine scent. Being slightly alkaline, it resists oxidative degradation and does not react with rare metals to produce rust, which means that you can use it with confidence on grooming tools such as slicker brushes and pin brushes as well as in humidifiers and other appliances.

Virus & Smell is ideal for:
• Sterilizing the toilet area and removing unwanted odors
• Sterilizing and deodorizing grooming tools (slicker brushes, scissors, combs and pin brushes) as well as pet cages, toilet areas, food bowls and toys
• Sterilizing and deodorizing around the home
• Getting rid of pet smells
• Daily grooming routine and cleaning grooming utensils

Product composition and benefits

Virus & Smell is essentially a chlorine-based food additive stabilized in an alkaline solution which produces a sterilization effect on contact with viruses and bacteria. The product is totally safe to use on and around pets: it is flavorless, odorless, non-volatile, non-corrosive and bleach-free, and does not give off carcinogenic trihalomethane (THM) or produce resistant bacteria.
Highly concentrated yet harmless free chlorine atoms react directly with bacteria, viruses and odors relative to the concentration. And being water-soluble it mixes readily with most other liquids.

Laboratory mouse safety tests

• Acute toxicity test—oral ingestion Safe
• Local irritation test—ocular mucous membrane Safe
• Local irritation test—skin Safe

Tests conducted at Tokyo Food Research Laboratory

Virus deactivation tests

0 mins 1 min 3 min
Influenza virus 99.72% 99.90% 99.90%
Canine parvovirus 99.270% 99.9927% 99.9918%
Swine transmissible gastroenteritis (TGE) virus 99.981% 99.972% 99.990%

Tests conducted April 1 2009 at Research Institute for Animal Science

Top 8 unpleasant odors

Ammonia Excreta, rotting meat
Hydrogen sulfide Excreta, eggs, vegetables
Trimethylamine Rotting fish
Styrene Burning plastics
Methylmercaptan Rotting vegetables
Methyl sulfide Rotting vegetables
Methyl dioxide Rotting vegetables
Acetaldehyde Cigarettes

Norovirus suppression test

Norovirus suspension Norovirus suspension/with purified water additive
Viral reaction Positive (+) Positive (+)
Viral reaction in presence of Virus & Smell Negative (-) Negative (-)

Tests conducted April 1 2009 at Research Institute for Animal Science

Deactivation test

• E. coli, salmonella, enteritis vibrio
• Pseudomonas aeruginosa, MRSA, staphylococcus aureus
Successfully deactivated

Tests conducted at Kyoto BiseibutuKenkyusho (Biken).

Virus & Smell vs. conventional chlorine-based deodorizers

Stable complex chlorine Hypochlorous acid Hydrogenous chlorine dioxide Pure chlorine dioxide
Antiviral properties
Bleachability Almost identical Stronger Almost identical Stronger
Corrosiveness Almost identical Stronger Almost identical Stronger
Smell Almost identical Stronger Almost identical Stronger
Safety Does not produce by-products* Produces by-products Does not produce by-products Does not produce by-products

* Such as carcinogens

How to apply Virus & Smell—video

Dog grooming tools

Spray on little-used grooming tools—including scissors, slicker brushes, clippers, combs, pin brushes, and trimming tables—to kill 99.99% of harmful bacteria.
Does not cause rust.


Ideal for humidifiers to treat colds and flu and get rid of pet smells. Does not cause rust.

Note: Ultrasonic humidifier recommended for best results

Washing machines

Add 10 ml to the rinse cycle as a deodorizer or spray directly on clothing to remove stubborn stains. Does not causing bleaching or discoloration.

A powerful ally in the fight against unwanted germs and odors around the house!!

Virus & Smell is a safe water-based solution that is weakly alkaline
Use with confidence in a variety of situations